As part of further research I decided to look at exisitng videos to see what conventions would make our video look more conventional. As Kings Of Leon fall under indie/alternative rock i decided to look at some videos of the same genre on youtube.
This is one of the videos I looked at by One Night Only called "Say You Don't Want It" This video was shot in New York City which is a busy city which is like London. The band shots establish the location. The band shots were quick cuts and mid shots which I think is an important element to use as the audience focus should be on the narrative of the video. The front man in the band is also the main focus in the video. This was something that we had to contemplate as we had great difficulty finding a boy who was avalible to shoot for us so we was going to use on the boys from the band we used for video.
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